Why your business needs to adopt a localised digital strategy

Stuff website article.

With borders closing internationally for the foreseeable future, people in New Zealand are going to have to spend their hard earned money locally. This means both in-store and online retailers, cafes and tourism providers need to have a greater focus on consumers in their local market. Having a generic digital strategy in the short to medium term will not be as effective as it can be, therefore your business will be leaving behind potential customers and revenue.

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