This course is ideal for in-house training and it typically tailored to suit each business. Bryan works with groups, ideally with 20 participants, which can be made up of one business or two-three businesses. In the scenario where there is a shared training situation, the course will be semi tailored around a more general approach.
The average piece of business advice to an executive takes about 8 hours of your and your team’s time to prepare and 15 minutes to deliver.
Those 15 minutes simply cannot be wasted.
This course is for any adviser, practitioner or manager who wants to become a master influencer.
The Persuasive Adviser Program tackles the challenge risk advisers, practitioners and managers have with getting their message and key advice through to their stakeholders.
The Persuasive Adviser Program has been delivered successfully to full-houses across the public, private and not-for-profit sectors and it will give you all you need to make the difference you know you can make, so you can create the change that is needed in your organisation.
One of the most common complaints Bryan hears from internal advisers of all kinds (admin, finance, HR, IT, risk, compliance, procurement and audit as examples) is how difficult it is to get some business leaders to listen to them, and even harder to get them to act on their advice.
The biggest issue most advisers face is that they have to be a corporate cop from time to time. It then makes it very hard to turn around the next day and say to a business leader, “I am your trusted adviser on this and here is my advice.” Yet, it is all about trust.
Consider the trust scale in the diagram below. Are you seen as a controller, like a financial controller, or an expert? If so you are not having the impact you could, you are not making the difference you know you can make.
What you will learn
- How best to stand in the shoes of your stakeholders and internal clients, including the executives and the board.
- How to paint them a picture to clarify and engage.
- How to use stories to connect and inspire.
- How best to ensure you have so much credibility, they cannot help but follow your advice.
Course Overview
The biggest issue most advisers face is that they have to be a corporate cop from time to time. It then makes it very hard to turn around the next day and say to a business leader, “I am your trusted adviser on this and here is my advice.” Yet, it is all about trust.
Consider the trust scale in the diagram below. Are you seen as a controller, like a financial controller, or an expert? If so you are not having the impact you could, you are not making the difference you know you can make.
- Perceptions of internal advisers
- Achieving Persuasive Adviser status
The Pathfinder Model
- Why decision making can be improved
- MCI – Motivation – Clarification – Implementation
Stand – Paint – Tell – Make
- How to stand in your internal client’s shoes
- How to paint them a picture
- How to tell them a story
- How to make them believe
Action Plan
- Developing your toolbox
- Planning your journey
- Making yourself accountable
The Persuasive Adviser Program will introduce to you my Pathfinder Model for master influencing. So you will be invited to provide your advice 5 or 10 times more than you are now so you can have the impact you want to make.

Download Bryan’s Whitepaper on ‘Persuasive Advising’ Persuasive-Advising-Whitepaper-1
More insights on this course at BWC – watch the video’s here: https://www.bryanwhitefield.com.au/persuasive-adviser-program
Format of the Course: In-house
For in-house training inquiries, or to register your interest, please get in touch with [email protected]
Dates: Dates are arranged to suit between the parties.
Cost: Ask for a quote